13 August 2013

Evernote Adds Another Carrier Partner To Its Int’l Buddy List, Telefónica Digital Will Kick Off 1-Year Evernote Premium Accounts In Brazil


Multi-platform storage startup Evernote has added another carrier partner as it continues its strategy of ramping up its international presence. Today it’s announced a global strategic agreement with Telefónica Digital to provide one-year Evernote Premium accounts to customers of participating Telefónica operating businesses worldwide.

Evernote’s Telefónica Digital partnership will kick off in Brazil, with local carrier Vivo offering one-year of Evernote Premium to its customers for free. Financial terms of the deal have not been disclosed.

Evernote Premium typically costs $5 per month/$45 per year for which users get additional storage space plus other features such as offline notebooks and collaborative notes, passcode security protection and a more powerful search.

Today’s agreement follows a strategic partnership that Evernote inked with Deutsche Telekom, the German carrier that also owns T-Mobile, back in March. It has also previously agreed Premium product subscription partnerships with a swathe of other international carriers, including Taiwan Mobile, France Telecom, Docomo in Japan, and Korea Telecom. The Telefónica deal is a significant one, though, as this carrier has significant reach, with more than 250 million mobile customers globally.

Commenting in a statement on the tie-up with Evernote, Wayne Thorsen, VP of Global Partnerships of Telefónica Digital, said: ”We are delighted to be able to offer our customers around the world this great service free for a year. Our customers have consistently told us that they desire services that make their life better beyond connectivity. Evernote does just this, but connects personal and business information in a way that actually makes it useable and findable.”

Today’s love-in is not the first partnership between Telefónica and Evernote. In June the pair signed a support agreement around their respective startup accelerator and developer programs.

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